ABOUT AESTARA
Artwork by Hector Valdés
Aestara was created to reimagine how the creative arts community connects, grows, and thrives. Our vision is to build a premium, human-centered, and globally connected cultural ecosystem that supports artists, collectors, galleries, sponsors, and institutions in one intelligent environment.
Our team is guided by a shared commitment to culture, quality, and long-term vision.
- Will Yaya – Founder & Chief Executive Officer
- Jeff Shapiro– Co-Founder & Chief Creative Officer
- Dan Limmer – Co-Founder & Chief Operating Officer
Aestara is designed to feel timeless, inspiring, and strategically relevant, with technology serving the mission rather than defining it.
Aestara Founders
Will Yaya
Founder & Chief Executive Officer
Will Yaya is the Founder and Chief Executive Officer of Aestara, an artist, curator, and cultural entrepreneur with more than 20 years of experience connecting artists, galleries, collectors, museums, institutions, and international art fairs across Europe, the United States, the Middle East, and Asia. As Founder and Editor-in-Chief of Artventurous Magazine, he has built a respected global media platform while developing strategic partnerships that strengthen the international art ecosystem. At Aestara, he leads the vision of building the infrastructure behind the future of culture, empowering transformation through trusted relationships, education, technology, and global opportunities while advancing a more sustainable and connected cultural ecosystem.
Jeff Shapiro
Co-Founder & Chief Creative Officer
Jeff Shapiro is Co-Founder of Aestara and the visionary behind the IVI Media and SIM ME training platforms. For more than two decades, he has helped organizations grow through strategic partnerships, innovative marketing, sponsorship development, and integrated brand experiences. His expertise in creating sustainable revenue models, developing high-value commercial relationships, and connecting brands with influential audiences has established him as a respected leader in business development and creative strategy. At Aestara, he brings a powerful commercial vision focused on building meaningful partnerships and accelerating the growth of a global cultural ecosystem.
Dan Limmer
Co-Founder & Chief Operating Officer
Dan Limmer is Co-Founder and Chief Operating Officer of Aestara, an entrepreneur, educator, author, and award-winning photographer whose career bridges education, creativity, and innovation. As Co-Founder and Chief Learning Officer of Limmer Education, he has helped thousands of emergency medical professionals advance their careers through transformative learning experiences. At Aestara, he combines operational leadership with a passion for storytelling and visual communication, helping build a more connected, sustainable, and globally relevant cultural ecosystem.
Artwork by Angela Lenzen
Aestara connects collectors, artists, galleries, institutions, education, immersive media, and intelligent technology into one living cultural ecosystem.
The future of art will not be fragmented. It will be connected, intelligent, and human.
The future of art is Aestara.
© Aestara - 575 Fifth Avenue, 14th Floor - New York, NY 10017